An AR activation built around Mahabalipuram Lighthouse, transforming the landmark into a symbol of ecosystem restoration. Users interactively broke plastic chains wrapped around the structure, triggering a visual transformation from pollution to renewal.

Developed using custom 3D reconstruction and hand-crafted assets, the experience combined environmental storytelling with intuitive gesture-based interaction.

To maintain realism at architectural scale, the lighthouse was recreated with accurate proportions and environmental detailing, ensuring the transformation felt grounded rather than symbolic alone. Animated debris systems, layered material transitions, and controlled destruction effects were to deliver a seamless restoration sequence across mobile devices.

This AR lens is more than a visual spectacle; it is a dynamic tool for education and engagement, encouraging participants to contribute to ecosystem restoration efforts. Aligned with the mission of World Environment Day, it advocates for a healthier, more sustainable future, demonstrating that meaningful change is possible through collective action and innovative solutions.